we’re a proud B-Corp
We believe business can, and should, be a force for good
As a Certified B Corporation, we’re proud to be part of a global community of businesses that meets verified standards for social and environmental performance, transparency, and accountability. This movement is about striving for continuous improvement, and we follow high standards of excellence to underscore this commitment.
Reveal’s purpose is to bring better, simpler, and more honest cat food to pet owners who care about quality and ingredient transparency. You can see the difference in our natural wet cat food, both in the food itself and in how much your cat enjoys eating it!
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People
W employees as our most valuable asset. We strive to create a positive and inclusive work environment where our team members can thrive. We provide fair wages, benefits, opportunities for professional development, and promote work-life balance. Our employees are at the heart of our success, and we are committed to their well-being.
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Planet
We believe in responsible and sustainable sourcing, alongside being a Certified B Corp, which helps guide Reveal’s operating standards. As part of this commitment, we are a signatory to the Pet Sustainability Coalition Packaging Pledge, taking responsibility for redesigning and reducing packaging where feasible. We are also committed to continuous improvement across areas such as reducing greenhouse gas emissions, improving packaging design, and strengthening responsible sourcing and supply-chain practices. Our approach is centered on measurable progress and aligning business decisions with long-term environmental and social responsibility, including the wellbeing of people, pets, and the communities connected to Reveal’s supply chain.
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Pets
Our passion for helping furry friends extends beyond just providing nutritious food, but to also giving back to those who need it most. We believe in giving back to our communities. By partnering with local and global animal shelters, pet rescues, and charities, we’re committed to providing a minimum of 200,000 pet meals annually across the globe to support their efforts in providing care and finding loving homes for pets in need.
Our Annual Impact Report
Reveal’s mission is to enrich the lives of pets and their owners through visibly better pet food. We act with transparency and take total responsibility for the impact we have on our people, our communities, and our planet. We are working towards having a positive effect on the world. See our results from 2024.
