we’re a proud B-Corp

We believe business can, and should, be a force for good

As a certified B Corporation, we’re proud to be part of a community of businesses helping to build a fairer and greener future for people, the planet, and – in our case – pets! This movement is about striving for continuous improvement, and we follow high standards of excellence to underscore this commitment.

Our Annual Impact Report

Our mission is to enrich the lives of pets and their owners through visibly better pet food. We act with transparency and take total responsibility for the impact we have on our people, our communities and our planet, actively working towards a positive effect on the world. See our results from 2024.

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